PARTNER STORY
All the partners who support Urawa Reds in various ways.
We will talk about the history of the partners and the Reds behind it, as well as their passion.
Mitsubishi Group 150th Anniversary
“It is the same as the Reds that have continued to change and are now.”
In the 2020 season, Urawa Reds' official match uniform has the letters "MITSUBISHI HEAVY INDUSTRIES" on its chest. This is because the Mitsubishi Group will celebrate its 150th anniversary this year, and Mitsubishi Heavy Industries, the top partner of Urawa Reds Diamonds, has a strong desire to do so. We asked Kazunori Komino, General Manager of the Mitsubishi Group Strategy Promotion Office and Public Relations Department, about his thoughts on the company's Urawa Reds, which has been at the core of the Mitsubishi Group.
Mitsubishi Heavy Industries Group Strategy Promotion Office/Public Relations Department General Manager Kazunori Komino
♦Mitsubishi Group's 150-year history and the attitude inherited by Urawa Reds
The Mitsubishi Group celebrates its 150th anniversary this year. In 1870 (Meiji 3), Yataro Iwasaki started the shipping business as Tsukumo Shokai, which is the origin of the Mitsubishi Group. With the dissolution of the zaibatsu after the war, the management of the Mitsubishi Group centered on the Iwasaki family, which continued for 75 years until then until the Meiji, Taisho, and early Showa eras, came to an end. After the high growth period, there is a flow that has developed with Showa, Heisei, and Reiwa.
What I think about the Mitsubishi Group's 150th anniversary is that instead of continuing to make the same thing over and over, we have undergone technological innovation and created new products to keep up with the times. I believe that Urawa Reds has continued to change coaches and generations of players. So, if I had to say it, I think that Urawa Reds also has the attitude of continuing to change in line with the times.
♦ Thoughts on the chest logo of the 2020 season uniform and its background
Since 2017, ACL uniforms have had our company logo on their chests, and we have a deep desire to win the league championship with those uniforms. We wanted to make this happen in this anniversary year, so with the understanding and cooperation of the club, POLUS Co., Ltd., Ltd., and everyone involved, we were able to put our company logo on our chest.
♦ What is the theme of this season's movie played on Aurora Vision during home games?
In 2017, it was the content that Mitsubishi Heavy Industries will be joining the team that supports Urawa Reds, which everyone has supported for many years. Even after that, rather than highlighting our company's products, we expressed our desire to support the team and players of the Urawa Reds Diamonds.
Since rejoining the management and support of Urawa Reds, our theme has been to support the entire Urawa Reds, including the Reds Ladies, training, and the Heart-full Club, with a focus on the top team. There are not many clubs in the J.League that have a full line-up of teams at a high level. I think this is a big deal, but in this age of diversity, I think we need to support women from the perspective of promoting active participation by women. This season, I made a movie with that intention.
♦Determination to fight together this season
Every year since 2017, we have stated that we will do our utmost to support Urawa Reds Diamonds. First of all, I think it is very important that the club Urawa Red Diamonds is properly managed. From there, the management of the team will be solid, and I think it will be useful for the development of the training department, ladies, and Heart-full Club. To that end, we would like to cooperate further.
At the moment, I believe that the team's goal is to run, fight, and persevere for Urawa until the very end, and I will do my best to support the realization of this goal this year as well.
